Why?

As the years went by people changed and so did foundation! At the start of time many people used deadly lead on their faces to make them paler and later on in the years like now it got much safer but most people want to be darker! We use zinc oxides and moisturisers and even SPF (Sun Protection) so now a lot of foundations are healthy for the skin. Cosmetic sales have become a very big industry and are making a huge amount of money for the economy but why do people feel the need to use makeup? Is it because everyone else does it? Yes it is because if nobody knew about foundation or nobody wore it nobody else would wear it! In a lifetime on average a women spend $15,000. Which is a lot of money you could buy a car with that! But still the makeup industry wins.